Data Collection

We're tracking things that matter.

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mixpanel.track("challenge_accepted")

Discover the full narrative of how your users behave.

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Choose carefully

Select the right tool.
Create clean
—ready to use—data.

Choose the tool to capture and collect your data.
Google Tag Manager
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The most used tag manager system on Earth.
Mixpanel
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Mixpanel allow you analyze your product with simple, interactive reports.
Amplitude
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Amplitude allow you analyze your product with simple, interactive reports.
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dataLayer.push(event: 'challenge_completed',
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DiffTime: '3h 32min',
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user_id: 4041968,
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CurrentPoints: 450,
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PointsAdded: 50
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}
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mixpanel.track('challenge_completed',
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{'DiffTime': '3h 20 min',
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'currentPoints': 450,
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'pointsAdded': 50})
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var event = "challenge_completed"
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var eventProperties = {
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"DiffTime": '3h 20 min',
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"currentPoints": 450,
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"pointsAdded": 50});
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amplitude.getInstance().logEvent(event, eventProperties)

“I have no data yet. It is a capital mistake to theorise before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.”

Brian Lewis
Head of Development, petsplay.io
DATA WITH CONTEXT

Track based on verticals,
not screens

Create data based on your goals
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Verticals

And that’s not all...

Onboarding Flow
Find out the bottleneck in your onboarding process
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Product
Use data to key how to create a scalable solution to your users
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Checkout
Find out in which steps you can improve your conversion rate.
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Retention
Find out the key actions that retain users and new ways to improve the product.
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Examples

Here's an example.

Event Name: P0_Home_startBooking
Text: Pedir sesión
H1: Tu fisio a domicilio
H2: Es el momento de probar la fisioterapia en casa

Sterling powers data tracking  for businesses.

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DeLIVERABLES

Ready to get your product mapped?

Tracking Review For digital and non digital businesses

Get ready and check your data

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Event Diagnosis
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Custom Dimensions Quality
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Event Glossary

Tracking Plan For digital and non digital businesses

New mapping of your data

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Renew Tracking Plan
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Custom Dimensions Quality
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New Event Glossary
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Events based on key vertical
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OTHER SERVICES

Explore what else we offer

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Product Analytics
Understand your users
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Experimentation
Learn from your users